Tag: Media handling

Interview briefings – why should our leaders trust your advice?

Nov 17, 2023

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by

Leonie Roberts

in Broadcast interview, Interview briefing, Journalists, Key message document, Media briefing, Media handling, Proactive media handling, Welsh Blood Service, Welsh Government

That’s a good question, which I’m happy to answer. I’ve had lots of experience taking interview bids from journalists, deciding on the best spokesperson, preparing a media briefing, and then advising the spokesperson. Here are the steps I take: Here are some images from interviews I’ve briefed and supported over the years. I supported Welsh…